Tariff "Smart Home" from MTS. Brief description of the Smart Home tariff plan from MTS

2.1. The retail price of the MTS 916 phone with connection to any MTS tariff is 5990 rubles. When purchasing a phone without connecting to an MTS tariff, the cost of the device will be 6,490 rubles.

The MTS 916 smartphone is designed in the form of a candy bar with a large touch screen. Applications are controlled using a touch interface, as well as using a full qwerty keyboard on the screen. The phone is available in black and white cases. The device supports work in “third generation” networks and plays music and video in various formats. The phone is equipped with a 3.2 megapixel camera, GPS receiver, FM radio receiver and media player.

The decision to launch its own branded smartphone was made by MTS, since this market segment is now actively growing. According to the MTS retail network, in the 3rd quarter of 2010, unit sales of smartphones increased by 67% compared to the 2nd quarter of 2010. The growth in sales in this segment is associated both with the emergence of new interesting models (iPhone 4, HTC Desire, Samsung Galaxy, LG Optimus), and with the development mobile internet in most Russian regions. operating room Android system was chosen for the MTS 916 smartphone, because Android is showing brilliant results and rapid growth all over the world. In the future, MTS plans to expand its own line of smartphones to Android based. In Russia, sales of smartphones on the Android platform follow the global trend. If, according to IDC, Android now accounts for about 25% of sales in the global smartphone market, then in Russia, according to estimates from the MTS retail chain, in the third quarter of 2010, about 18% of all smartphones sold run on the Android OS. The share of Android almost doubled in the 2nd quarter of 2010 alone. According to our forecasts, the share Android devices The Russian market will continue to grow and may reach 25-30% by the end of this year.

The MTS 916 smartphone is the most affordable smartphone among devices with similar functionality. The retail price of the MTS 916 phone with connection to any MTS tariff is 5990 rubles. When purchasing a phone without connecting to an MTS tariff, the cost of the device will be 6,490 rubles. While on average the cost of a smartphone with similar functions ranges from 7,000 to 30,000 rubles.

Basic parameters of the MTS 916 smartphone

  • Touch screen, display with a diagonal of 2.8” (240x320; 65,000 colors)
  • Compact size: dimensions (mm) - 102 x 55x 14.5, weight - 100 g.
  • Support for the 3G standard - thanks to this, high-speed Internet access is possible.
  • Built-in camera: 3.2 Mpix, with 5x digital zoom, automatic color stabilization, with the ability to record video.
  • GPS receiver
  • Capacious lithium ion battery, which provides talk time up to 180 minutes, standby time up to 200 hours.
  • Wealth of functionality: FM radio receiver, audio and video players (supported formats: audio – MP3, MIDI, AAC, AMR; video – Mpeg4, H.263, H.264), accelerometer.
  • Support for Bluetooth 2.1, WiFi 802.11 interfaces; micro USB, standard headphone jack (3.5 mm).
  • 2170 bonus points for the purchase of this smartphone for participants of the MTS Bonus program, which can subsequently be exchanged for reward packages from the catalog bonus program. Detailed information on the website www.bonus.mts.ru.
  • Three-year warranty: one year warranty for all phone owners, an additional two years warranty for MTS subscribers.

Line of branded MTS phones

With the release of MTS 916, the line of branded MTS phones was replenished with a new multifunctional model - a smartphone based on operating system Android with a variety of multimedia application capabilities. Since September 2009, MTS has launched ten phones under its own brand, as well as co-branded MTS-Nokia 2710 and Nokia X3 Touch and Type devices. How is that budget models(MTS 236), and phones for business users (MTS Business 840), phones with 3G support (MTS 733, 736, 835, MTS Business 840), with a QWERTY keyboard (MTS Qwerty), GPS navigation (co- branded device Nokia 2710, MTS Business 840), with a touch screen (MTS Trendy Touch 547 and MTS Touch 540), as well as a device that combines the advantages of button and touch control Nokia X3 Touch and Type). Now this line also includes the first MTS 916 smartphone.

MTS phone sales results

MTS phone sales are in line with the company's internal forecasts. Phones are in great demand, especially in the regions of the Russian Federation. In total, based on the results of September, for example, the share of branded phones in the company’s sales structure was about 17%. In the 3rd quarter of 2010, MTS 236 took 1st place in the Top 5 best-selling models on the market (according to MTS).

Sales of branded phones increase MTS customer loyalty. According to our estimates, about 90% of MTS phone buyers remain our subscribers and their average monthly subscription fee 17% more than the same indicator for a subscriber who simply subscribed to the same tariff.

Android is the fastest growing operating system in the world

MTS chose the Android operating system for its first smartphone in the branded line, because... Android is performing brilliantly all over the world. OS based Android MTS also plans to release Tablet PC, the prototype of which was presented at the St. Petersburg Economic Forum in 2010.

This operating system is the fastest growing in the world. According to IDC, Android showed the highest growth rates among platforms: device shipments grew more than 14 times (1309%) year-on-year, from 1.4 million to more than 20 million devices. In the 3rd quarter of 2010, Android accounted for a quarter of the global smartphone market (about 25%) - second only to Symbian. In the US, Android's successes are more eloquent: in the world's largest smartphone market, this platform, according to NPD Group, in the 3rd quarter took 44% of the total volume of devices shipped and took first place, overtaking iOS platforms and Apple and RIM's BlackBerry OS.

Android is the operating system for mobile phones and smartbooks, based on Linux kernel. The Android platform was originally developed by Android Inc., which was later acquired by Google. The first version of the Android operating system appeared on September 23, 2008.

Analysts attribute Android's success to widespread platform support among manufacturers, operators and application developers. And such support brings good dividends.

  • HTC, which relied on the Android platform, thanks to the increase in demand for smartphones, almost doubled its profit in the 3rd quarter of 2010 compared to the same period last year, exceeding experts' expectations.
  • Samsung has announced that its flagship communicator based on Android OS, Galaxy S, has sold 5 million units worldwide.
  • Inspired by the success of the TV line with Google service TV, Sony has already announced plans to promote the Android mobile platform in new devices.

    Google Android Market

    Google, which developed the open mobile platform Android, created its own online store in October 2008 Android applications Market. Buyers of MTS 916 can use functionality Android Market in full.

    In October 2010 of the year Android Market has surpassed the level of 100 thousand hosted applications - paid and free. According to research company Distimo, Android Market leads among application stores in terms of the number of free programs: More than 57% of the applications hosted on it are free. On the Apple AppStore the number free applications constitutes 28% of the total number placed there mobile programs, and on OviStore and AppWord – 26% each.

    Other news

  • It is with these headlines that press releases from MTS regularly come. And for many they probably work. Attractive price in difficult times of crisis. Moreover, marketers will come up with beautiful justifications why the services imposed on customers should look like a benefit, and not a strict tie to the operator and constraining them. Let's see where the trick is here.

    MTS says that it is reducing the price of devices by another 33%. You can purchase gadgets in retail stores or on the website shop.mts.ru. As a result, you will be offered a smartphone with LTE support and the latest Android 5.1. Even the screen diagonal will be quite modern - 4.5 inches. And two whole SIM cards. And that's right - that's what sounds beautiful.

    Let's dig deeper into one of the models, because the operator, for obvious reasons, does not provide full specifications gadget, hiding them behind links for those who are especially corrosive. Upon closer inspection the model MTS Smart Sprint 4G Sim Lock White will please us with a screen resolution of 480x854. An inexperienced buyer will not immediately understand what this means unless he studies the issue further. But this means that you will not get a beautiful picture, you will see pixels - those same dots. There will be graininess. In addition, the TN matrix type means that you will have a fairly bright and saturated picture, like on old LCD monitors, but you will have to look at the smartphone exclusively directly, your gaze should be directed perpendicular to the image, otherwise the image will begin to turn black. Yes and when sunlight It is also unlikely that you will be able to simply review the information.

    MTS talks about latest processor MediaTek MT6735M. Ok, at least it's from 2015. But MediaTek has good solutions for high-end devices, but for budget devices there are still problems that can be expressed in system stuttering and fairly rapid battery drain. Qualomm remains the leader here.

    The RAM in the smartphone is only gigabytes. Today this is frankly not enough. You can live comfortably with 2 gigabytes. Only those people who have not held any other, slightly more expensive devices in their hands, who do not know that the system may not slow down, and applications can actually open quickly, are pulled out of memory, and not loaded again every time, can survive with 1 gigabyte of RAM. . Don't look at your friends' smartphones, don't ask them to hold them in your hands. You will hate your device when you get the chance to compare. By the way, the same applies to the screen.

    The 1800 mAh battery is not enough, in my opinion. Even for a budget employee. After all, MTS offers us to use a smartphone to surf the Internet. At the same time, the quality of communication and coverage in Moscow of the operator is far from ideal, so you should be prepared for the fact that you will have to pay for this with the battery life of the device. Two SIM cards mean that the person purchasing the device probably communicates a lot by voice, which, as you know, also drains the device.

    MTS mentions the MTS Smart Sprint 4G devices, which we reviewed, as well as MTS Smart Run 4G, MTS Smart Start. At the same time, Smart Sprint 4G has a price tag of 4,990 rubles on the MTS website, and under a temporary promotion it can be picked up for 2,990 rubles.

    MTS Smart Run is sold for 5990 or as a promotion for 4990. Here a little better screen and battery, but older Android, other differences are not fundamental.

    MTS Smart Start, in principle, loses in everything, but costs less: 2790 rubles or 1990 for the promotion.

    50 dollars at today's exchange rate is approximately 3,500 rubles.

    When we read the word action, we mean that they are doing something to us profitable proposition. This is true, only the benefit is not in our favor, but is directed at the operator. Because all of the listed smartphones are sold exclusively by MTS linked to SIM cards. If you are not satisfied with the quality of communication or the level of service, you cannot simply change the operator; you will have to change your smartphone.

    In total, we get the following picture: MTS is really giving away outdated smartphones with strict limitations quite cheaply.

    If you are tight on money, then by expanding your budget just a little, for 6,000 thousand you can find much more interesting models, for example, from ZTE in Moscow, or you can order from China Xiaomi or Wilefox (the latter, by the way, should soon start selling in Russia). And these will turn out to be devices that don’t annoy you and, in the case of Xaomi or Wileyfox, even make you happy.

    If you are as interested in news from the IT world as we are, subscribe to our Telegram channel. All materials appear there as quickly as possible. Or maybe it's more convenient for you? We are even in .

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    In the context of modern innovations, which are equipped with most of the things we are familiar with, many services that were previously simple and familiar are experiencing all sorts of changes. So, today not only phones and watches receive the “smart” prefix, but even our homes. And the MTS company, by the way, has even created a special “Smart Home” tariff, which we will talk about today.

    Brief description of the Smart Home tariff plan from MTS

    This offer was created specifically for use by those company clients who have taken care of installing “Smart Home/Cottage/House-Apartment” kits in their homes.

    Accordingly, the package is not at all designed for the standard requirements of average subscribers, and does not include the usual services and quotas, but more on that below.

    Smart home kit from MTS

    MTS is one of the flagships of the cellular services sector in most of the countries in which it operates. This is what allows the corporation to experiment by introducing Newest technologies and offering services tailored specifically for them.

    This is exactly how the Smart Home kit from MTS was put into operation, which today is available for use by everyone. The kit is a special system for monitoring premises, installed in houses, apartments, dachas, etc.

    The kit includes special tools, thanks to which the user has the opportunity to obtain data on the condition of his home in remote mode. For 5990 rubles, MTS clients have access to:

    • Leak sensor;
    • Door opening sensor;
    • A special GSM-format camera with a motion detection sensor.

    Of course, installing such a kit in a house is one thing, but the user also needs to be able to receive data on the control of his real estate. And in this case, a special mobile app, which is now available for installation on devices running the Android operating system.

    You can find the application in the official Play Market from Google without much difficulty, because it is called “Smart Home”, and is located in the “Tools” section. Download the “Smart Home” application from MTS.

    By installing the application on your smartphone or tablet, the client will be able to perform the following operations directly from its screen:

    • Full control behind the Smart Home system;
    • Request MMS messages to your number, which will contain data from the camera;
    • Keep your photo history in memory and access it at any time;
    • Receive information about possible power outages, as well as camera shutdowns.

    Detailed description of the Smart Home tariff plan from MTS"

    Of course, accessing cameras through an application using a 3G/LTE Internet connection or Wi-Fi is a great idea, since the vast majority of modern clients mobile operators have a pre-installed Internet traffic package in their tariff plan. However, you need to understand that the Smart Home system itself also needs access to cellular networks to send data via SMS and MMS messages. And for this purpose, the operator developed a special tariff package"Smart home" from MTS.

    In its conditions there are no frills, such as Internet traffic, or even minute quotas for making calls. Only two quotas are available to users:

    • 1000 SMS messages per month;
    • 1000 MMS messages per month.

    It is noteworthy that quotas only work for phone numbers in home region, however, they are available for numbers of all operators.

    The subscription fee in the tariff is 300 rubles per month. And you can connect it only when purchasing a starter package at MTS sales offices or at. Switching from and to the tariff is not available.

    When you are always ready for battle.

    MTS has released its branded smartphone MTS Smart Sprint 4G LTE. Let me get ahead of you - the device is really interesting, and most importantly, it has impressive characteristics for its price - 4,490 ₽ (and on sale - only 2,990 ₽).

    May with minimal costs discover the world of LTE and test powerful hardware with the latest OS Android 5.1 Lollipop.

    First meeting

    I got an MTS Smart Sprint 4G LTE in dark gray. The color variations of the back cover allow you to choose a smartphone to suit every taste: black, grey, white, gold.

    In a dark gray design, the phone looks strict and restrained: nothing superfluous, which for me, as a lover of minimalism, is a plus. Visually, belonging to the budget segment does not give anything away. Taking it in your hands, you are surprised by its solidity and density, no hints of a script or backlash.

    The thickness of the smartphone is only 9.5 mm, and the beveled edges of the back cover visually make it even thinner. Weight – 140 grams, which allows you to comfortably hold the device in your hand.

    Characteristics

    The ability to install two micro-SIMs will be useful for combining personal and work numbers in one phone. The only “but”: only MTS can be an operator. Built-in inner memory– 8 GB (about 4.5 GB available to the user). If it seems small, you can expand it by adding a microSD card up to 32 GB.

    The smartphone is equipped with 1 GB random access memory, which is enough for comfortable work. Performance is driven by a 4-core processor with clock frequency 1 GHz (MediaTek MT6735M). The speed of the OS pleasantly surprised and even scared me a little :). Everything was too smooth, so the feeling of a catch persisted for a long time. In vain.

    The battery lasted for a full day of use with one active SIM card. The battery is removable and can be easily replaced if you need to continue your work day. Full charging time to one hundred percent is 3 hours.

    The only thing that caused frustration was the 4.5-inch screen with a TN matrix: resolution 854 x 480 with a pixel density of 218 ppi. The consequence of the installed TN matrix is ​​poor viewing angles if you hold the smartphone not directly in front of you, but deviate slightly. The screen becomes difficult to read and colors are distorted. If you remember the cost and other characteristics, the situation is commonplace, it’s the same everywhere.

    The smartphone is equipped with the MiraVision system, which allows you to achieve richer and more natural colors even on such a screen. The function is activated manually. The mode can be selected either automatic or fine-tuned to suit you. I recommend everyone to use this function, it really improves the situation with the display.

    Android 5.1 Lollipop operating system – practically without additional shells and slow-down “decorations”. Installed only easy to disable starter pack Celltick. It adds a clock, an operator logo, a number of quick bookmarks for the MTS service and battery charge percentages to the screen.

    Performance

    During the entire time I used the smartphone in different situations, there were no complaints about the speed of reaction or response to my actions. The system performance is sufficient.

    Communication and Speed

    One of the main features of MTS Smart Sprint 4G LTE is support for the LTE network, which provides high-speed Internet access.

    The quality of voice communication is beyond praise. I didn’t have any problems either with my interlocutors or with the callers themselves. The sounds are clear, without “croaking” and the like. Moreover, in the underground garage where I park my car, the reception of the budget solution from MTS is better than that of the iPhone, although the operator is the same. :)

    Camera

    The phone has two cameras: the main one with a resolution of 5 megapixels with automatic focus and the front one with 0.3 megapixels.

    You can see the photo quality below. I’ll say right away that the camera is more functional, i.e. You won’t be able to shoot masterpieces. I think that there is no such purpose for this smartphone.

    Is it worth taking

    I liked MTS Smart Sprint 4G LTE. This is a productive smartphone with support LTE networks and fresh Android version, on which it works Apple Music . The device is pleasant to the touch and visually looks more expensive than its cost. Well made case. Excellent call quality and reliable reception in the most different places. The battery holds a charge for almost 2 days with moderate use. Super-democratic price.

    With the development of technology, people have become available smart devices, installed at home and in the country. MTS decided to keep up and released the “Smart Home” tariff, which comes complete with a set of devices. SMS and the Internet are used to transmit information.

    If necessary, the number can be used for calls within the region, country or abroad. For using the tariff, the operator charges a monthly fee. Detailed information You can find out about the capabilities of the devices from your operator.

    For subscribers who want to improve the security of their home, MTS has developed specialized devices and the Smart Home tariff. It will not be possible to switch to a TP, since it is connected only in communication shops after purchasing the kit. For 5990 rubles, MTS clients can purchase:

    • Leak sensors;
    • Camera with GSM module and motion sensor;
    • Sensor that controls door opening.

    The included camera is only capable of taking pictures that are sent to the subscriber via MMS. MTS clients who have subscribed to the Smart Home tariff plan receive only:

    • 1000 SMS messages;
    • 1000 MMS messages.

    There are no packages with minutes or TP traffic. Subscribers can make calls and use the Internet under general conditions. The cost of a minute of conversation within the region of residence is 3 rubles. It does not matter to which numbers the call is made, the price of the call does not change.

    As for Internet traffic, it is paid per megabyte. The cost of 1 MB is 9.9 rubles. Subscribers using the Smart Home tariff cannot use additional packages, since this is not provided for in the TP.

    To use the tariff, subscribers need to pay monthly for services. The operator debits 300 rubles from the account at the beginning of the month.

    Characteristics

    Monthly service fee 300 rub.
    First mandatory payment 350 rub.
    Services available in your region
    Intranet calls (MTS) 3 r.
    Communication with any mobile operators 3 r.
    Call to a landline number 3 r.
    SMS messages when the package is exceeded 2 r.
    Services provided outside the home area
    Calls to MTS operator 5 rub.
    Connection with city and mobile numbers(except MTS) 14 rub.
    SMS messages to any numbers 3.8 rub.
    Connection with subscribers of other countries
    A minute of conversation with Kazakhstan, Turkmenistan, etc. 35 rub.
    Voice communication with Italy, Finland, etc. 49 rub.
    Remaining states 70 rub.
    Text messages 5.25 rub.

    How to connect

    Subscribers who decide to switch to the Smart Home tariff plan should go to the MTS office or sales showroom. To connect the TP, you will need a new SIM card, which is sold only together with the “Smart House-Cottage” and “Smart House-Apartment” kits. The cost of such a set is 5990 rubles.

    For all functions of the kit to work, you must have 350 rubles on your balance. He writes off 300 rubles as a subscription fee, and 50 remains as a deposit (used next month to pay for services).

    How to disable

    You can disable the Smart Home tariff plan only by terminating the contract with the company. To do this, you need to come to a sales showroom or MTS office. The company representative will need a passport confirming the identity of the owner of the number. For disconnecting the TP, the commission is not charged, but the subscription fee is not refunded (in case of debit from the account).

    The “1000 SMS” and “1000 MMS” packages cannot be disabled. The option is deactivated only when the tariff is disabled. The service is not available when you are outside your home region.